Subscription centres make segmenting simples!

21st June 2013 By Louise Stephens in News

So… 60% of marketers don’t segment their data… Tut tut! When I read this stat I wasn’t at all surprised, I mean sorting out your data is hard work right? Time consuming? Boring?

What if I could tell you that I could magically segment all your data without you having to lift a finger…? 

Now sadly no one in the little green plane team is a wizard, but, we can do the next best thing… Create you a fully integrated subscription centre to manage your email newsletter sign-ups!

How does this work? I hear you ask… 

Essentially the subscription centre asks the user what their preferences are, and from their answers puts their details into the appropriate list within your little green plane account. Take a look at the subscription form we have just created for Fenn Wright: 

If your business has many strands, or you have thousands of contacts this really is the way forward… No more filtering through pages and pages of a spread sheet, with a subscription centre all the leg work has been done for you, it’s a no brainer isn’t it?!

To find out more, and to get your beautiful subscription centre contact Louise on: 0845 8620144 or email her on:  

Louise Stephens
About the Author

Louise Stephens

Louise is an email marketing consultant at little green plane. She advises and builds lasting relationships with our existing clients as well as handling all new business. Louise also conducts full demonstrations of our software and will advise on the right package for your business. Louise is passionate about email marketing and will happily train clients on a number of topics including; best practice, engaging your audience and getting the best return on your investment.