little green plane joins the Chartered Institute

29th July 2011 By Louise Stephens in News

Rechenda Smith from little green plane has joined the Chartered Institute of Marketing (CIM) Essex committee alongside three other new members including Paul Mackman from Mackman Group, Alison Jones from Coast Digital and Marcia Baldry from Anglia Ruskin University.

CIM Committee Rechenda Smith from little green plane (left) has joined the committee of the Chartered Institute of Marketing in Essex alongside Marcia Baldry, Paul Mackman and Alison Jones

Rechenda said: “The new committee is striving to increase the number of CIM members in Essex to help promote best-practice marketing and to bring up new talent through grass-root engagement. In order to achieve this, we are putting together a robust programme of educational events to add value to marketers in the county, which we plan to roll out later in the year. little green plane is committed to spreading the gospel of email marketing and is proud to support the CIM Essex group by providing digital marketing expertise and resources.”

The Chartered Institute of Marketing is an international professional marketing body with some 41,000 members worldwide. First established in 1911 it has defined the marketing standards that operate in the UK and is the global champion of best marketing practice.

The Institute, currently in its centenary year, exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their organisations. It does this by providing membership, qualifications and training to marketing professionals and businesses around the world.

For more information about The Chartered Institute of Marketing in Essex and to register for upcoming events, please email or visit

Louise Stephens
About the Author

Louise Stephens

Louise is an email marketing consultant at little green plane. She advises and builds lasting relationships with our existing clients as well as handling all new business. Louise also conducts full demonstrations of our software and will advise on the right package for your business. Louise is passionate about email marketing and will happily train clients on a number of topics including; best practice, engaging your audience and getting the best return on your investment.