Email analytics unravelled at ARU
In this current economic climate more than ever businesses and marketers are being asked to justify their marketing spend and demonstrate its effectiveness.
little green plane will be helping regional professionals navigate the world of return on market investment (ROMI) at the East of England Chartered Institute of Marketing’s summer conference by hosting an afternoon session on email marketing analytics.
The conference is to be held at the Chelmsford Campus of Anglia Ruskin University on 14 June 2012 and focuses on a wide range of performance marketing measures, including advertising effectiveness, social marketing and even tips to keep the Chief Finance Officer happy.
For more information and to book, please visit www.summercimconference.co.uk or telephone 01628 427340. Ticket prices start from £55.