Charity effort takes off for little green plane
Suffolk-based email marketing agency little green plane is celebrating after raising over £1,500 for charity through its festive e-card scheme.
little green plane’s e-card service allowed businesses to send their customers a branded Christmas e-card instead of a paper version. For each package sold a donation was made to one of nine chosen charities, helping to raise vital funds to allow them to carry on their good work in 2012.
The regional charities which benefited from little green plane’s festive e-card initiative included St Elizabeth Hospice, Break, Essex Air Ambulance and the East Anglian Air Ambulance. It was also taken up by a handful of national charities.
Rechenda Smith, head of email marketing at little green plane, said: “We’ve been blown away by just how successful our charity effort has been this year, especially from local businesses. We ran the Christmas charity e-card in 2010 as a trial and managed to raise £200 for just two charities, so to raise £1,500 is proof that businesses really got behind our campaign. We would all like to say a heartfelt thank you to every business that contributed.”
little green plane provides its own home-grown email marketing software alongside best-practice education and tailored UK-based support. Its clients include Ipswich Town FC, Proton, Birketts LLP and the NHS East of England.
This year little green plane are holding two competitions for its social media friends and followers.
Friends of little green plane on Facebook can win a skydiving session for two, while one lucky Twitter follower can win a helicopter flight over London's Olympic village.
For more information please see www.facebook.com/littlegreenplane and www.twitter.com/lgplane.