16 January 2012
By Louis Simpson
in Email design
“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.” – Steve Jobs. Check out our latest blog post to discover five tips to improve the design of your email campaigns to ensure the best return on investment possible.
09 January 2012
By Stuart Bonsall
in Email design
A professional looking template is crucial to the success of your email marketing campaigns. Recipients will scan the email to check it is from a trusted source. If it looks hastily cobbled together or does not resemble your existing marketing materials, it may not be received favourably. Get your business off with a bang this January with a fresh design for your email marketing campaigns.
07 December 2011
By Sam Burrows
in Email design
People don’t want to trawl through paragraph after paragraph on an event email looking for key bits of information that really should be the fundamental part of the campaign. Make the experience easy for the recipient by using our top tips in our latest blog post.
31 October 2011
By Sam Burrows
in Email design
Everyone wants it; no-one can have it. Video is one of the things we have had to learn to live without in emails. Some people try to get round this by embedding the videos. We'll show you how to get your videos out to your email subscribers in this handy post.
29 September 2011
By Sam Burrows
in Email design
Calls to action are a key part of any email marketing campaign. It’s one thing reaching the recipient's inbox; however this is only half the job. You need to engage with your audience and make sure they are following the path you have set out for them. This needs to be a simple process. Here are five tips that you can apply to your email to improve conversion.